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misomoon vs Vercel Web Analytics

Vercel Web Analytics is cookieless and built into Vercel projects. The free Hobby plan pauses counting at 50,000 events a month, custom events need Pro, and UTM campaigns need the Plus add-on. misomoon has events, UTM, funnels and revenue on every plan, for a site on any host.

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misomoon

Price
Cloud from $5 a month for 100k events on 1 site, or $14 for 1M on unlimited sites. 7 days free. Free to self-host
Cookies
None
Tracker
1.0 KB core

Vercel Analytics

Price
Pro: $0.03 per 1k events, plus Vercel Pro1
Cookies
None (their claim)3
Tracker
2 KB

Why teams switch from Vercel Analytics

Funnels and revenue

Funnels and revenue included

misomoon
Yes
Vercel Analytics
Not found3

Custom events

Custom events on every plan

misomoon
Every plan
Vercel Analytics
Pro and Enterprise1

UTM campaigns

UTM campaigns on every plan

misomoon
Every plan
Vercel Analytics
Web Analytics Plus or Enterprise2

The short answer

misomoon is the better fit if

  • You want custom events and UTM campaigns without a Pro plan and a Plus add-on.1
  • You want more than 12 months of reports. Vercel shows 1 month on Hobby and 12 on Pro.1
  • You want funnels and revenue, or analytics for a site that isn’t on Vercel.8
Make the switch →

Vercel Analytics may suit you better if

  • Your site is on Vercel and you want analytics you turn on in the project and add with one package.8
  • You need a vendor with SOC 2 Type 2 and ISO 27001.6

Every row, side by side

Each fact about Vercel Analytics links to the page it came from, with the day we read it.

misomoonVercel AnalyticsEdge
Free plan7-day trial, or free to self-host50,000 events a month, then counting pauses1Even
PriceCloud from $5 a month for 100k events on 1 site, or $14 for 1M on unlimited sites. 7 days free. Free to self-hostPro: $0.03 per 1k events, plus Vercel Pro1Even
Custom eventsEvery planPro and Enterprise1misomoon
UTM campaignsEvery planWeb Analytics Plus or Enterprise2misomoon
Reporting windowCloud: 2 years on Starter, 3 years on Growth and Scale. Self-hosted: no limit1 month on Hobby, 12 on Pro, 24 with Plus1misomoon
Funnels and revenueYesNot found3misomoon
Core Web VitalsYes, in the same dashboardSpeed Insights, all vitals at $10 per project a month4misomoon
CookiesNoneNone (their claim)3Even
Official MCP serverBuilt inVercel MCP can query Web Analytics5Even
SOC 2 or ISO 27001No (Cloudflare has both)SOC 2 Type 2, ISO 27001:20226Vercel Analytics
Tracker, gzipped1.0 KB core, 1.9 KB Light, 4.8 KB with every feature2.0 KB7Even

Page weight

Tracker size, gzipped, as we measured it
  1. misomoon, core 1.0 KB
  2. misomoon, Light 1.9 KB
  3. Vercel Analytics 2.0 KB
  4. misomoon, every feature 4.8 KB

Switch without losing a day of data

Run misomoon next to Vercel Analytics first. Your old numbers keep counting until the new ones line up.

  1. 1

    Add the misomoon script to your layout next to the Vercel Analytics component.

  2. 2

    Call misomoon('Signup') where you call Vercel’s track(), and mark the events that matter as goals.

  3. 3

    Remove the Analytics component once the numbers line up, and turn Web Analytics off in the project.

Start free trial → Read the switching guide

Questions

Does misomoon work on Vercel?

Yes. Add the script tag or the SDK to any framework on Vercel, or on any other host.

What happens at 50,000 events?

On Vercel’s Hobby plan, counting pauses until the next cycle. misomoon plans count events too, pageviews and custom events together, from 100k a month on Starter. Every plan has custom events and UTM campaigns.

Does misomoon have Web Vitals like Speed Insights?

Yes. LCP, INP and CLS from real visitors sit in the same dashboard as your traffic.

Sources

misomoon’s own facts are in its docs, and its prices on the pricing page. Its plans count events: pageviews and custom events together. Prices and features change: follow the links to confirm.

  1. vercel.com/docs/analytics/limits-and-pricing checked 25 October 2026
  2. vercel.com/docs/analytics/using-web-analytics checked 25 October 2026
  3. vercel.com/docs/analytics checked 25 October 2026
  4. vercel.com/docs/speed-insights/limits-and-pricing checked 25 October 2026
  5. vercel.com/docs/agent-resources/vercel-mcp checked 25 October 2026
  6. vercel.com/docs/security/compliance checked 25 October 2026
  7. github.com/jackzard/misomoon/blob/main/docs/comparison.md checked 25 October 2026
  8. vercel.com/docs/analytics/quickstart checked 25 October 2026

Other comparisons

Run it next to Vercel Analytics for a week.

One script tag, no cookies, and your own numbers to compare. 7 days free with no card, or self-host it in your Cloudflare account.

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